Marketing Managers

SOC: 11-2021 O*NET: 11-2021.00
Median Salary
$161,030
per year
Job Growth
πŸ“ˆ 6.6%
Faster (2024-2034)
Annual Openings
34.3
projected jobs/year
Education Level
Bachelor's degree or higher
Job Zone 4

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

Overview

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

Compensation & Benefits

Salary Distribution by Percentile

Understanding where you might fall in the salary range based on experience and location.

10th
$96,618
25th
$128,824
50th (Median)
$161,030
75th
$193,236
90th
$241,545

Percentile Explained: If you're in the 75th percentile, you earn more than 75% of workers in this occupation. Entry-level positions typically fall in the 10th-25th percentile range, while experienced professionals often reach the 75th-90th percentile.

Typical Benefits Package

Health & Wellness

  • βœ“Health Insurance
  • βœ“Dental Insurance
  • βœ“Vision Insurance
  • βœ“Mental Health Support
  • βœ“Wellness Programs

Financial Benefits

  • βœ“401(k) Retirement Plan
  • βœ“Employer Match (typically 3-6%)
  • βœ“Profit Sharing
  • βœ“Stock Options
  • βœ“Performance Bonuses

Work-Life Balance

  • βœ“Paid Time Off (15-25 days)
  • βœ“Paid Sick Leave
  • βœ“Flexible Work Arrangements
  • βœ“Remote Work Options
  • βœ“Parental Leave

Professional Development

  • βœ“Tuition Reimbursement
  • βœ“Professional Certifications
  • βœ“Conference Attendance
  • βœ“Training Programs
  • βœ“Mentorship Opportunities

Note: Benefits vary widely by employer, company size, and location. Large corporations and tech companies often offer more comprehensive packages, while small businesses may offer fewer benefits but more flexibility. Always review the complete compensation package, not just base salary.

Job Market Intelligence

Job Market Intelligence

Medium Demand
Market demand
Medium Risk
Automation risk

Current Employment

National Employment:407,000

10-Year Outlook

Growth Rate:+6.6%
Annual Openings:34,300

Employment Projections

2024 (Current)407,000
Current
2034 (Projected)433,700
+6.6%
+26,700
Employment Change
+6.6%
Growth Rate
10
Year Projection

Growth Category: As fast as average

Key Growth Factors

  • β€’Average growth expected

Top Skills

βœ“
Speaking
Speaking
βœ“
Social Perceptiveness
Social Perceptiveness
βœ“
Active Learning
Active Learning
βœ“
Active Listening
Active Listening
βœ“
Reading Comprehension
Reading Comprehension
βœ“
Critical Thinking
Critical Thinking
βœ“
Judgment and Decision Making
Judgment and Decision Making
βœ“
Monitoring
Monitoring
βœ“
Persuasion
Persuasion
βœ“
Complex Problem Solving
Complex Problem Solving

Key Knowledge Areas

βœ“
Sales and Marketing
βœ“
English Language
βœ“
Administration and Management
βœ“
Customer and Personal Service
βœ“
Communications and Media
βœ“
Mathematics
βœ“
Computers and Electronics
βœ“
Design
βœ“
Economics and Accounting
βœ“
Education and Training

Education & Training

Education Required

Bachelor's degree or higher

Experience Required

A considerable amount of work-related skill, knowledge, or experience needed

Job Training

Significant preparation with related work experience