Conduct retail activities of businesses operating exclusively online. May perform duties such as preparing business strategies, buying merchandise, managing inventory, implementing marketing activities, fulfilling and shipping online orders, and balancing financial records.
Online Merchants
SOC: 13-1199 O*NET: 13-1199.06
Median Salary
$81,270
per year
Job Growth
➡️ 3%
Average (2024-2034)
Annual Openings
108.2
projected jobs/year
Education Level
Bachelor's degree or higher
Job Zone 4
Conduct retail activities of businesses operating exclusively online. May perform duties such as preparing business strategies, buying merchandise, managing inventory, implementing marketing activities, fulfilling and shipping online orders, and balancing financial records.
What does a Online Merchants do?
How much can you earn?
Salary Distribution by Percentile
Understanding where you might fall in the salary range based on experience and location.
10th
$48,762
25th
$65,016
50th (Median)
$81,270
75th
$97,524
90th
$121,905
Percentile Explained: If you're in the 75th percentile, you earn more than 75% of workers in this occupation. Entry-level positions typically fall in the 10th-25th percentile range, while experienced professionals often reach the 75th-90th percentile.
Typical Benefits Package
Health & Wellness
- ✓Health Insurance
- ✓Dental Insurance
- ✓Vision Insurance
- ✓Mental Health Support
- ✓Wellness Programs
Financial Benefits
- ✓401(k) Retirement Plan
- ✓Employer Match (typically 3-6%)
- ✓Profit Sharing
- ✓Stock Options
- ✓Performance Bonuses
Work-Life Balance
- ✓Paid Time Off (15-25 days)
- ✓Paid Sick Leave
- ✓Flexible Work Arrangements
- ✓Remote Work Options
- ✓Parental Leave
Professional Development
- ✓Tuition Reimbursement
- ✓Professional Certifications
- ✓Conference Attendance
- ✓Training Programs
- ✓Mentorship Opportunities
Note: Benefits vary widely by employer, company size, and location. Large corporations and tech companies often offer more comprehensive packages, while small businesses may offer fewer benefits but more flexibility. Always review the complete compensation package, not just base salary.
What's the job outlook?
Job Market Intelligence
Medium Demand
Market demand
Medium Risk
Automation risk
Current Employment
National Employment:1,205,700
10-Year Outlook
Growth Rate:+3%
Annual Openings:108,200
Employment Projections
2024 (Current)1,205,700
Current
2034 (Projected)1,242,000
+3%
+36,300
Employment Change
+3%
Growth Rate
10
Year Projection
Growth Category: As fast as average
Key Growth Factors
- •Average growth expected
What skills do you need?
Top 10 Most Important Skills
#1
Reading Comprehension
100%
#2
Speaking
94%
#3
Writing
86%
#4
Critical Thinking
80%
#5
Active Listening
74%
#6
Complex Problem Solving
66%
#7
Judgment and Decision Making
60%
#8
Monitoring
54%
#9
Coordination
46%
#10
Active Learning
40%
Skills Overview
Reading Comprehension
advanced5.0
100%
Speaking
advanced4.7
94%
Writing
intermediate4.3
86%
Critical Thinking
intermediate4.0
80%
Active Listening
intermediate3.7
74%
Complex Problem Solving
advanced3.3
66%
Judgment and Decision Making
intermediate3.0
60%
Monitoring
basic2.7
54%
Skills are rated on a scale of 0-5, with 5 being the most important. The complexity level indicates how advanced the skill typically needs to be.
Filter:
Sort by:
Reading Comprehension
advancedImportance100%
abilities
5.0/5.0
Speaking
advancedImportance94%
skills
4.7/5.0
Writing
intermediateImportance86%
skills
4.3/5.0
Critical Thinking
intermediateImportance80%
abilities
4.0/5.0
Active Listening
intermediateImportance74%
skills
3.7/5.0
Complex Problem Solving
advancedImportance66%
abilities
3.3/5.0
Judgment and Decision Making
intermediateImportance60%
abilities
3.0/5.0
Monitoring
basicImportance54%
skills
2.7/5.0
Coordination
basicImportance46%
skills
2.3/5.0
Active Learning
basicImportance40%
abilities
2.0/5.0
Highly Transferable Skills
These skills are valuable across multiple career paths, making career transitions easier:
Cartographers and Photogrammetrists100%
5 shared skills
Environmental Engineers100%
5 shared skills
Accountants and Auditors82%
5 shared skills
Administrative Law Judges, Adjudicators, and Hearing Officers82%
5 shared skills
Precision Agriculture Technicians82%
5 shared skills
Air Traffic Controllers82%
5 shared skills
Skills by Career Stage
Entry Level
Must Have:
- ✓Speaking
- ✓Writing
Learn on the Job:
- →Monitoring
- →Complex Problem Solving
- →Judgment and Decision Making
Mid Career
Expected:
- ✓Speaking
- ✓Writing
- ✓Reading Comprehension
- ✓Critical Thinking
Senior Level
Mastery Required:
- ★Speaking
- ★Writing
- ★Reading Comprehension
- ★Critical Thinking
- ★Active Listening
Skill Development Tips
- •Focus on developing the top 5 skills first - they have the highest impact on career success
- •Transferable skills open doors to related careers and provide flexibility
- •Balance technical skills with soft skills for well-rounded professional development
- •Entry-level positions prioritize foundational skills that can be built upon over time
What technology will you use?
Technology & Digital Skills
Essential technology proficiencies for Online Merchants
Technology Intensity
Low
Technology Stack
Technology stack information is being compiled for this career.
📚 Technology Learning Resources
Recommended Certifications
- •Vendor-specific software certifications
- •Industry-recognized technology credentials
- •Professional development courses
Online Learning Platforms
- •LinkedIn Learning - Comprehensive technology courses
- •Coursera - University-level programs
- •Udemy - Practical skills training
💡 Technology Skill Development Tips
- •Focus on mastering hot technologies first - they're currently most in-demand
- •Build a portfolio demonstrating your proficiency with key tools and software
- •Stay current through continuous learning - technology evolves rapidly
- •Consider vendor certifications to validate your skills to employers
What's the work environment like?
🏗️
Location
Varies
💪
Physical Demand
LOW
👥
Team Orientation
Varies
🤝
Customer Interaction
NONE
💡Is This Work Environment Right for You?
Consider these factors when evaluating if you'll thrive in this work environment:
- •Are you comfortable working in varies environments?
- •Can you meet low physical demands?
What education is required?
Education Required
Bachelor's degree or higher
Experience Required
A considerable amount of work-related skill, knowledge, or experience needed
Job Training
Significant preparation with related work experience