Sales, Distribution, and Marketing Operations, General at Western Technical College in La Crosse, WI

Business, Management & Marketing ASSOCIATE CIP 52.1801

Total Graduates

11

Class of 2025

Male Graduates

82%

9 of 11

Female Graduates

18%

2 of 11

Annual Tuition & Fees

$4,820

In-state, incl. fees

Program Overview

Program Details

Program Name Sales, Distribution, and Marketing Operations, General.
Degree Level ASSOCIATE
CIP Code 52.1801
Program Family Business, Management & Marketing

Recent Outcomes

Total Completions 11 graduates
Award Year 2025
Gender Distribution 82% male, 18% female

Verified Program Outcomes

Completion and employment results reported to the U.S. Department of Labor for Western Technical College programs on the state Eligible Training Provider List. Missing values ("—") mean the state suppressed or did not report that metric — they never mean zero.

ProgramCompletion rateEmployed 6 mo after exitEmployed 1 yr after exitMedian quarterly earnings
Sales Management56%84%55%$8,862
Sales Fundamentals100%33%16%$6,154

In the Sales Management program at Western Technical College, 84% of students were employed within 6 months of exit, and 56% completed the program, and median earnings in the second quarter after exit were $8,862 (U.S. Department of Labor, PY 2023).

In the Sales Fundamentals program at Western Technical College, 33% of students were employed within 6 months of exit, and 100% completed the program, and median earnings in the second quarter after exit were $6,154 (U.S. Department of Labor, PY 2023).

Source: U.S. Department of Labor, WIOA participant outcomes (trainingproviderresults.gov), PY 2023.

Career Outcomes for Graduates

Primary Career Path

Average Starting Salary

$97,270

10-Year Job Growth

+5.7%

Career Readiness Score

70/100
100% Program Match

Related Career Paths

Career Title Starting Salary Growth Rate Skill Match Mapping
$77,816+5.7%
75%
primary100% confidence
N/A0%
75%
primary100% confidence
$53,424+0.3%
75%
primary100% confidence
N/A0%
75%
primary100% confidence

Salary Progression

Starting Salary

$72,953

Peak Salary

$121,588

Total Growth

+67%

Skills You'll Gain

✓ Skills Covered in Program (10)

● Speaking
● Instructing
● Learning Strategies
● Writing
● Reading Comprehension
● Active Listening
● Critical Thinking
● Active Learning
● Monitoring
● Complex Problem Solving

ℹ Career Preparation

This program covers the essential skills needed for your target career.

Career Readiness Assessment

Technical Skills Alignment

75%

Education Level Match

85%

Note: Career outcomes and salary data are based on national averages and industry projections. Actual results may vary based on location, experience, and individual circumstances.

Want to learn more about working as a Business Teachers, Postsecondary — day-to-day work, job outlook, and salary details?

Institution

Location La Crosse, WI

Cost Information

In-State Tuition and Fees $4,820
Out-of-State Tuition and Fees $7,078
Average Net Price $10,037

Program Information

CIP Code: 52.1801
CIP Family: 52
IPEDS ID:
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